the world’s most reported trailer
Client: Thappad, a Bollywood film about domestic violence
1-in-2 Indian women face domestic abuse, but 73% cases go unreported. So we released a YouTube trailer that asks you to report itself, breaking the cycle of silence surrounding domestic abuse in India.
🦁 x2 Cannes Lions 2021
🌵 x5 Spikes Asia Awards 2021
🐘 x5 The One Show x Kyoorius 2020