FRUITSIDE ASSISTANCE

Client: Welch’s Fruit Snacks

The holidays are amazing. But holiday travel with your kids? Total nightmare. That’s why we created FruitSide Assistance, an emergency service to deal with on-road kid troubles. Whether it’s backseat messes or restless kid syndrome — our on-demand vans delivered everything from cleaning supplies to fruit snacks to help you deal with it.

FruitSide Assistance vans fanned out all over the country, rescuing parents on America’s most traveled holiday routes.

Our cheeky service was featured everywhere from Campaign USA to FOX.